What are the Global Goals
Project Everyone is the creative communications agency behind the United Nations’ Global Goals. They are responsible for bringing the UN’s 17 sustainable development goals to life through film, mixed media, events and global campaigns.
The Brief
NewEdge was called upon to support Project Everyone in their delivery of creative assets to support campaigns in support of the sustainable development goals. Most notably we were asked to help bring their podcast, ‘An Idiot’s Guide to Saving the World’, to life across other media channels.
What we got up to...
We utilised the Brand Guidelines in place for the UN’s Goalkeepers brand and delivered a series of assets that brought the podcast to life visually across social media channels and on listening platforms. Our work included snippet reels from the podcast, intro assets and further promotional materials.
The Brand
‘An Idiot’s Guide to Saving the World’ was selected in the well regarded Guardian’s podcasts of the week during 2023, and featured a number of well respected celebrities and public figures discussing some of the world’s most pressing issues. NewEdge’s creative ensured accessibility and promotion of the podcast across a range of channels and provided a visual stimulus for its listening audience.
I’ve been amazed by NewEdge’s ability to understand our design needs and take our projects to new heights. We’ve used the team to support our recent campaigns and they’ve worked quickly and flexibly, producing a range of exciting assets for our audience.
Alice Winter-Taylor
Producer at Global Goals